H1, H2, H3 Heading Tags Can Improve Search Rankings

Header tags have been since the early times of HTML markup in web development. Heading tags such as H1, H2 and H3 are mainly used for classifying main content from the rest. H4 – H6 usually form the content subheadings. In the world of HTML5 responsive web development and on-site seo, we are familiar that quality, quantity, and optimizing content go hand in hand. At times you may find yourself writing a brilliant piece or article containing all the relevant information and yet still find something crucial missing.

Do you want to rank better in Google Search? This informative article can help you improve your website’s search rankings. Following a proper header tags structure could help you out greatly as you need to break-up content in a manner in which Google is able to read in order for a proper ranking. This can easily be done by including heading tags to your content.

If you’re still unaware and a little clueless on what heading tags are, don’t panic as you’ve come to the right place. This article will be covering the meaning and use of heading tags in to help boost your rank in Google. Using SEO optimized headings will benefit you greatly and bring you one step closer to your goal.

What are Heading Tags?

Header tags are nothing but indicators which are used to add structure to your content and web page from an SEO perspective. This helps Google to read and comprehend your piece of work. Heading tags can range from H1 all the way to H6 and are ordered in terms of their importance. However, Heading 1 Tags are always be the most important as they form the title of your content and page from Google’s point of view. Keeping a short and crisp Heading 1 Tag will allow Google to quickly and easily identify the topic and the rest of the content.

displaying html h2 h3 header tags

Is there a difference between H1 and Page Title Tags?

While both serve as a way of addressing the topic of your content, the difference might just be subtle and can be found in HTML5 terms. This is actually one of the most repeated questions as people often get confused between the two. In simple HTML terms, a Title Tag is usually written as < title > whereas the H1 Tag is written as < h1 >.
One of the major difference which can be spotted between the two is where they appear. If you notice carefully, you’ll notice that the page title tag is used for search engines and as a hyperlink which will direct people to your page and article. The page title appears right on the top and in the title bar of your web browser. Always remember that title tags are never present on the actually webpage of your website.

The Heading 1 Tag actually acts as the title for the page or article as it is seen on the main webpage by the readers. H1 Tags usually do not appear in the results of search engines. So always remember to optimize your Page Title Tag and Heading 1 Tag suitably and accordingly.

When should one use Heading Tags?

Heading 1 Tag should be used to address the topic and title of your page. This will be located at the top of your HTML code. Make sure to follow the hierarchical structure without breaking it. Having H1 ,H2, H3, H4 and onwards is the right structure which must be maintained in order for your readers to easily browse through the information contained in your content. Having an unstructured article with all the heading tags misplaced will confused Google. This will have a negative impact on your viewership. Following the norm and usual structure, an individual is more likely to use H1-H4. H5 and H6 are rarely used and are only mainly used in articles of great length. These heading tags will break-up your content into sections, making it appear organized and well-structured.

How to write SEO Optimized Heading Tags?

Writing an appropriate heading is extremely important. The heading must reflect the main points which are contained in your article. After you have a good understating of the topic on which your content is based, collect popular keywords by carrying out a keyword search. After selecting the keywords, incorporate them into a phrase or a sentence. This will then be used as your H1 tag as it is the most important tag. Optimizing the H1 tag will be the deciding factor in the number of readers which you can lure in.

So what about the other Heading Tags? The other html5 Heading Tags are important even though they are not as important as H1. However, you must use a similar approach while writing H2, H3, H4 and so on. Make sure that the keywords are not repetitive throughout all the Heading Tags as it will compromise the quality of the content or article. Blindly stuffing Heading Tags as keywords will reduce the overall appeal of the content. Try using similar words which are related to the topic or what the topic is about.

Proper use of Heading Tags can smoothly and quickly improve your website ranking in search engines. Bear in mind these few tips and you’ll soon notice an increase in organic traffic!

Comments

  1. Simply put, I feel H2 tags are more important than multiple H3 tags! For a good length content it is very important to divide it into multiple H2, H3 headers to increase the seo efficiency 🙂

  2. I followed your suggestions and it worked wonders! Thanks for the heads up on how to properly do on-page seo with H1, H2, H3 header tags 🙂

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